Yesterday I sampled several of our products at a store outside of Kansas City called Cockrell's Mercantile. It's a wonderful complex of little buildings offering everything from our "heavenly gourmet mixes" to decorative garden accessories. Two of the items I sampled yesterday were our Cranberry Scones and our Apple-Cinnamon Scones. As usual, people loved them both. One thing that also "sold" customers on these products was the fact that, unlike traditional scone mixes that need to be rolled out and cut then shaped on a cookie sheet, scone mixes from the Three Angels Gourmet Co. produce a crumb mixture (not a dough). This crumb mixture is then simply spooned into a scone pan - or a muffin tin - and then baked. The result (when using a scone pan) is a batch of delicious, beautifully shaped scones, every single time!
Yesterday, I think I sold almost as many scone pans as I did scone mixes. I really do love scone pans!
So, my food tip today for our wholesale customers who stock our scone mixes is this - you need to carry scone pans and market them along with the scone mixes. Not only will you sell scone pans this way, the scone mixes themselves will sell much better too. Also, be sure to sample the scones to your customers from time to time, and when you do, bake the scones in the scone pan so you can show your customers how nice they look. My tip today for our retail customers is - order your scone pan here today.
"As for butter versus margarine, I trust cows more than chemists." - Joan Dye Gussow
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